Complete audit of your Google & Bing Ads account in 3 minutes
/100 score on 5 axes + 20 prioritized recommendations. Free, no credit card, no agency required.
Free audit · no credit card · 2 minutes
Audits are out of reach for small budgets
Agencies charge 2 000-5 000€ for a two-week audit. You know optimizations are possible — you just can't see them.
The price tag of an agency audit
2 000-5 000€ for a deep audit, 500-1 000€ for a 2h « mini-audit » on Zoom. For an advertiser spending 3 000€/month that's 1-2 months of media spend. Doesn't pencil out.
Lead time
Ask, sign the quote, brief the consultant, wait a week for analysis, a week for the readout. Three weeks before you get a conclusion. Meanwhile your campaigns run on old assumptions.
The auditor has a conflict of interest
The agency auditing your account also wants to sell you their management offer. Recommendations lean toward « yes, we'd be a great fit » by design.
3 steps, 3 minutes
30-second OAuth connect
Click « Free audit », pick your Google (or Bing) account, authorize read-only access. No credit card, no commitment. The audit runs immediately.
90-day scan across 5 axes
The AI analyzes keyword quality (Quality Score, match types, negatives), account structure (campaigns / ad groups / naming), bids & budget, audiences & targeting, tracking & conversions. 200+ checks per axis.
/100 score + 20 priority recos
Overall score with tier interpretation (0-39 critical, 40-59 sub-optimal, 60-79 good, 80-100 excellent). Sub-scores per axis. List of the 20 highest-impact recos, ranked by impact/effort ratio. Each reco with diagnosis + 1-click action.
What the audit gives you
360° view in less time than a coffee
3 minutes and you know where you stand — literally.
Actionable recommendations
Not platitudes (« improve your ads »), concrete actions (« add these 23 negatives to campaign X »).
Free, no strings
No card, no forced sales call, no phone number. Just the audit.
PDF export for stakeholders
One-click export to share with your CEO, client, or current agency.
Sector benchmark built in
Your score compared to the median of your sector (e-commerce fashion, SaaS B2B, local services, etc.) and the top 10%.
Daily refresh after connecting
Once connected, your score updates daily. Track your progress.
Manual vs SteerAds
Who it's built for
This feature serves very different profiles. Here's how each uses it.
First look without committing 3 000€
Not sure your account needs help? Run the audit, read the score. Above 80 = you're fine. Below = you know where to focus.
Armed prospecting
Before a first call, ask the prospect for a 24h read-only OAuth. You show up with a detailed score, the top 5 problems and their quantified impact. Prospect close rate × 3.
CFO conversations
Need to justify a larger Ads investment? The audit objectively shows how much money is left on the table. Numbers hard to argue with — they're yours.
Frequently asked questions
Ready to try it on your account?
Connect Google or Bing Ads in 30 seconds. See results from week one.
Start my free auditFree audit · no credit card · 2 minutes
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